Order premium roses

Premium roses are roses of extremely high quality. Roses that you don't always see at your local florist and that are clearly different from other roses. Roses that stand out and catch your eye when you see them. They can be roses with a classic shape, but also roses with very lush buds. Here are a few classic premium roses that you may recognise because of their popularity:

• The red rose - Red Naomi
• The pink rose - Sophia Loren
• The white rose - Avalanche
• The salmon-coloured rose - Avalanche Peach

These rose varieties are also among the XXL roses in the collection. This is because these roses have a stem length of approximately 65 cm. This means that you will need a vase that is at least 30 cm tall!

Lush, exclusive roses

These roses do not have the classic shape you may be used to seeing. They are perhaps reminiscent of the well-known peony roses. And every woman loves peonies, don't they? That's our experience, anyway! Below are a few examples of these less classic but equally beautiful exclusive roses:

• David Austin roses
• Peonies
• Spray roses
• Roses from Ecuador

All four of these varieties are hugely popular, but receive less attention because they are different from classic roses. People are often reluctant to choose a rose from Ecuador or a spray rose because they are not sure whether the recipient will like it. But take it from us, they are hugely popular!

Exclusive bouquet: Add a single rose

Would you like to make the bouquet even more special? Did you know that you can add a single red rose or a single white rose to a bouquet? Our florists will always ensure that the single rose is placed in the centre of the bouquet. For example, order a bouquet of 25 blue roses with 1 white rose in the centre. Or 30 pink roses with 1 red rose in the centre. This is usually done for birthdays. For example, when someone turns 40. You give the recipient a bouquet of 40 red roses with a single white rose in the centre. The single white rose symbolises the new year that the recipient is entering. You are wishing them a wonderful, happy and healthy new year. How beautiful is that? This is how it works:

1. Choose the number of roses for your bouquet and add them to your shopping basket;
2. Scroll down in the shopping basket to the heading “more choices”;
3. There you will find the single white and single red roses in a matching bouquet;
4. Add that rose to your shopping basket too;
5. Our experts will arrange it into a beautiful bouquet.

A luxurious gift in the perfect packaging

We have devoted care, passion and attention to the exclusivity of our roses, which come directly from the best growers. But we have also devoted attention to the specially composed bouquets, the extra gifts and, of course, our luxurious gift packaging.

In addition to our focus on sustainability, we also focus on the recipient. We believe it is very important that the recipient feels special when receiving our roses. This feeling should be the same when receiving 6 roses as when receiving 1001 roses. And we want this special feeling to last as long as possible, so we strive to make receiving the luxury gift packaging, unboxing and placing our roses in a vase as exclusive as possible.

This exclusivity is reflected in the bouquets, which are composed by our top stylist and cannot be found anywhere else. But it is also reflected in our unique, self-designed packaging, which makes unpacking a celebration. ‘We chose a ribbon for its luxurious look and user-friendliness. This allows the recipient to easily remove the Fresh Bag and then the string around the stems without hurting themselves.’ Paul Roetenberg – Founding partner Surprose. You can read more about our packaging in the blog “Straight from the rose grower to the vase”.